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AI Visuals & Animations

Images and animations that stick.

Strong imagery is the difference between a website people click away from and one they remember. With AI-generated visuals and animations we create custom content without the lead time of a traditional production.

What we do

  • Cinematic opening animations

    A short, powerful introduction that establishes your brand straight away, like the opening of this website.

  • Product visuals and mood images

    Images in a consistent style for your website, social media and presentations.

  • Motion for your website

    Background videos and animated sections, optimised for speed and mobile.

  • Brand consistency

    We work with fixed colour palettes, compositions and reference images so everything fits together.

See it yourself

The opening of this website.

The cinematic introduction of this website was designed as a showcase for AI visuals: a storyboard, generated shots and real, accessible text on top.

  1. 01 The ABVANTA logo reveal
  2. 02 The modern website of Beautysalon Voorbeeld (fictional)
  3. 03 AI modules add a chatbot, smart scheduling, imagery and automation
  4. 04 A smooth transition to the real homepage

Good to know

AI visuals for your website: what is possible, and what to watch out for.

AI tools make it possible to create custom images and animations in a short time. This is how it works, and these are the points to discuss beforehand.

What are AI visuals?

AI visuals are images, short videos and animations created with generative AI tools, such as Higgsfield. You describe what you want to see, use reference images for style and colour, and choose and edit the best results. The end result is post-processed and optimised for your website.

When are AI visuals a good choice?

AI visuals work especially well for:

  • Mood images and backgrounds for which a photo shoot is too expensive or too cumbersome.
  • An opening animation or animated section that establishes your brand.
  • A consistent visual style for website, social media and presentations.

When are real photos the better choice?

If you show real people, your own premises or your own products, real photos belong with them. Visitors must be able to trust that what they see is real. That is why we do not use AI images to show clients, employees or results that do not exist, and we call an example an example.

Rights, licences and transparency

Every AI tool has its own terms of use for commercial use. So check in advance under which conditions images may be used, and do not use recognisable people, brands or other people's artworks without permission. For images that look real, it is wise to mention that they were made with AI.

Loading speed and mobile

Moving images must not make your website slow. Videos and animations are therefore compressed, offered in desktop and mobile variants and only loaded when needed. Visitors who prefer less motion (a setting on their device) get a calm version.

What you get

Concrete and transparent.

  • Storyboard and visual concept
  • AI-generated images and video shots
  • Post-production, compression and desktop and mobile variants
  • Integration on your website with accessible controls

Ideal for

  • Brands that want to stand out
  • Launches and campaigns
  • Websites with little imagery of their own

Frequently asked questions

Are AI visuals suitable for every business?

Not always. For real products or your team, photography is often better. AI visuals are strong for mood, concepts and animation. We give honest advice about what suits you.

Who owns the generated images?

That depends on the terms of the AI tool used. We discuss this in advance and put it in writing.

Curious what AI can do for your website?

Book a free, no-obligation introductory call. We look at your current website together and discuss what is possible.